{"id":16,"date":"2026-10-08T08:58:59","date_gmt":"2026-10-08T08:58:59","guid":{"rendered":"https:\/\/aida.edu.vn\/performance-max-la-gi\/"},"modified":"2026-10-08T08:58:59","modified_gmt":"2026-10-08T08:58:59","slug":"performance-max-la-gi","status":"publish","type":"post","link":"https:\/\/aida.edu.vn\/?p=16","title":{"rendered":"Performance Max l\u00e0 g\u00ec? Khi n\u00e0o n\u00ean d\u00f9ng"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Performance Max (PMax) l\u00e0 lo\u1ea1i chi\u1ebfn d\u1ecbch d\u1ef1a tr\u00ean m\u1ee5c ti\u00eau, cho ph\u00e9p qu\u1ea3ng c\u00e1o xu\u1ea5t hi\u1ec7n tr\u00ean T\u00ecm ki\u1ebfm, YouTube, Hi\u1ec3n th\u1ecb, Discover, Gmail v\u00e0 Maps ch\u1ec9 t\u1eeb m\u1ed9t chi\u1ebfn d\u1ecbch. B\u1ea1n cung c\u1ea5p t\u00e0i s\u1ea3n (ti\u00eau \u0111\u1ec1, m\u00f4 t\u1ea3, h\u00ecnh \u1ea3nh, video) v\u00e0 t\u00edn hi\u1ec7u \u0111\u1ed1i t\u01b0\u1ee3ng; h\u1ec7 th\u1ed1ng t\u1ef1 k\u1ebft h\u1ee3p v\u00e0 ph\u00e2n ph\u1ed1i.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Khi n\u00e0o n\u00ean d\u00f9ng<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>B\u1ea1n \u0111\u00e3 c\u00f3 theo d\u00f5i chuy\u1ec3n \u0111\u1ed5i ch\u00ednh x\u00e1c v\u00e0 \u0111\u1ee7 d\u1eef li\u1ec7u<\/li>\n\n<li>B\u1ea1n b\u00e1n h\u00e0ng qua Merchant Center v\u00e0 mu\u1ed1n m\u1edf r\u1ed9ng ph\u1ea1m vi ngo\u00e0i Shopping<\/li>\n\n<li>B\u1ea1n c\u00f3 \u0111\u1ee7 t\u00e0i s\u1ea3n h\u00ecnh \u1ea3nh\/video ch\u1ea5t l\u01b0\u1ee3ng<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Khi n\u00e0o n\u00ean th\u1eadn tr\u1ecdng<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u00e0i kho\u1ea3n m\u1edbi, ch\u01b0a c\u00f3 chuy\u1ec3n \u0111\u1ed5i: n\u00ean b\u1eaft \u0111\u1ea7u v\u1edbi Search \u0111\u1ec3 h\u1ecdc t\u1eeb kh\u00f3a<\/li>\n\n<li>Ng\u00e2n s\u00e1ch r\u1ea5t nh\u1ecf, kh\u00f3 \u0111\u1ee7 d\u1eef li\u1ec7u cho m\u00e1y h\u1ecdc<\/li>\n\n<li>B\u1ea1n c\u1ea7n ki\u1ec3m so\u00e1t ch\u1eb7t t\u1eeb kh\u00f3a v\u00e0 v\u1ecb tr\u00ed hi\u1ec3n th\u1ecb<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">M\u1eb9o tri\u1ec3n khai<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00e1ch nh\u00f3m t\u00e0i s\u1ea3n theo nh\u00f3m s\u1ea3n ph\u1ea9m ho\u1eb7c ch\u00e2n dung kh\u00e1ch h\u00e0ng, b\u1ed5 sung t\u00edn hi\u1ec7u \u0111\u1ed1i t\u01b0\u1ee3ng t\u1eeb danh s\u00e1ch kh\u00e1ch h\u00e0ng, v\u00e0 theo d\u00f5i b\u00e1o c\u00e1o th\u00f4ng tin chi ti\u1ebft \u0111\u1ec3 bi\u1ebft t\u00e0i s\u1ea3n n\u00e0o hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kh\u00f3a <a href=\"\/khoa-hoc\/google-ads-search-performance-max\/\">Google Ads: Search, Shopping &amp; Performance Max<\/a> h\u01b0\u1edbng d\u1eabn chi ti\u1ebft t\u1eebng b\u01b0\u1edbc tr\u00ean t\u00e0i kho\u1ea3n th\u1eadt.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Performance Max ch\u1ea1y tr\u00ean to\u00e0n b\u1ed9 k\u00eanh c\u1ee7a Google ch\u1ec9 v\u1edbi m\u1ed9t chi\u1ebfn d\u1ecbch. M\u1ea1nh, nh\u01b0ng kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng ph\u00f9 h\u1ee3p.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-16","post","type-post","status-publish","format-standard","hentry","category-google-ads"],"_links":{"self":[{"href":"https:\/\/aida.edu.vn\/index.php?rest_route=\/wp\/v2\/posts\/16","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aida.edu.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aida.edu.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aida.edu.vn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aida.edu.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=16"}],"version-history":[{"count":0,"href":"https:\/\/aida.edu.vn\/index.php?rest_route=\/wp\/v2\/posts\/16\/revisions"}],"wp:attachment":[{"href":"https:\/\/aida.edu.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=16"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aida.edu.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=16"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aida.edu.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=16"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}